Some considerations

Stract’s launch offer is up to 6 times cheaper! Compared to the Core Plan ($159.00) converted to Brazilian Reais.

Supermetrics considers accounts, such as your Facebook Ads accounts or your Google Ads accounts. This means that one connector, like Facebook Ads, can only be used by 10 ad accounts.

About Supermetrics

In March 2021, Supermetrics introduced a new pricing model, shifting from packages to a modular setup. Their documentation does not explicitly state that they have increased their prices, but you can imagine it was a significant increase.

Therefore, even with its initial features, Stract is a cheaper alternative to Supermetrics. The main advantage: No currency exchange fees and payments in Brazilian Reais.

Supermetrics also has functions that are not native to the APIs, which is very helpful in day-to-day operations, but here at Stract, we are also working on these features!

Supermetrics offers different products to cater to different markets; here we only consider Supermetrics for Google Sheets.