Supermetrics or Stract?
| Features | Stract | Supermetrics Plano Essential | Supermetrics Plano Core |
| Available Connectors | 6 | 10 | 20 |
| Price | R$149,00 per user | US$119,00 per user | US$239,00 per user |
| Automatic updates | Hourly Daily Weekly Monthly |
Weekly Monthly |
Daily Weekly Monthly |
| Accounts by Connector | Unlimited | 10 accounts by connector | 10 accounts by connector |
| Custom Conversions Pulls data from your custom conversions in Facebook Ads | Yes | Yes | Yes |
| Dados fora da API nativa Como Agregações de métricas e Links dos Anúncios | Does not have (for now) | Yes | Yes |
| Sidebar Features Append, Merge Results and others | Alguns (for now) | Yes | Yes |
| Why should you consider this? | All connectors, no account limits and charged at BRLs | Weekly appointments by R$650+ a month? | Daily appointments by R$1.300+ a month? |
Some considerations
Strat with the launch offer is up to 10x cheaper! Compared to the Core Plan (US$239.00) converted into Reais.
Supermetrics considers accounts, such as your Facebook Ads accounts or your Google Ads accounts. This means that 1 connector such as Facebook Ads can only be used by 10 ad accounts.
About Supermetrics
In March 2021, Supermetrics introduced a new pricing model, moving from bundles to a modular setup. Their documentation doesn't clearly state that they raised their prices, but you can imagine, it was a significant increase..
Therefore, even with its still incipient features, Strat is a cheaper alternative to Supermetrics. The main advantage: No exchange fees and payment in Reais.
Supermetrics also has functions that are not native to the APIs, which helps a lot on a daily basis, but here at Strat we are already working on these features as well!
Supermetrics offers different products to serve different markets, here we only consider Supermetrics for Google Sheets.
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See also our comparison of features and prices between Strat and Adveronix.
Stract or Adveronix?
Check out the comparison of features and prices between Strat and Adveronix.
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